2023 is going to be a challenging year for Samsung Electronics, said Han Jong-hee

At a press conference held on the sidelines of the CES trade show in Las Vegas, Samsung Electronics Vice Chairman and co-CEO Han Jong-hee said that the company is preparing for the tough year which is going to be so challenging for the Korean tech giant.

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This is only the first month of the year 2023 and the manufacturers like Samsung Electronics have started getting prepared for the competition as they have witnessed a reduction in the fourth quarter of 2022 which results in a declined market share.

Samsung Electronics is renewing its commitment to seeking new growth drivers in futuristic technologies such as robots and the metaverse. The chairman also stated the reason for uncertainty in the market such as the prolonged economic recession, geopolitical tension, supply chain risks, and climate change,

Further, he added that how the company overcomes the multiple crises will determine its success or failure in the future. Also, the declining demand for chips and home appliances due to the global economic downturn and high exchange and interest rates have also affected consumer sentiment.

In these critical conditions, it will be good to see how the Korean tech giant will overcome its challenge and again gain its polarity as Samsung always stuck to the simple truth to always focused on fundamental values.

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